I heard about à BLOC through a mutual friend from Amsterdam. In checking out their website and instagram I was inspired (and a little thirsty) to draw up this sketch #Hydration.
Here's a little more about the company centered around two awesome things - Cycling and Beer!
Riding “à bloc” means going “flat out”. à BLOC Natural Blonde Beer is brewed especially for cyclists with only the finest ingredients. It is an unfiltered blond beer, naturally rich in proteins and vitamin B, and with added Alpine Minerals so we can ride full gas again tomorrow.
à BLOC is there where cycling achievements are celebrated and stories are told. And when we ride, we wait at the top of the climb to return together. Because our performances are of little value if we cannot share them with friends.